Meet Our Founder and CEO Ashley Ray Cushman

Hi Beauties,

I'm Ashley Cushman 🤍🪽, the founder of CCXSWIMWEAR. I’ve been sharing my journey online since 2018, but my passion for fashion and swimwear goes back even further. From the beginning, I found myself drawn to the allure and confidence that swimwear brings, especially when it’s crafted to make you feel like your most radiant self.

WHY I STARTED CCXSWIMWEAR: 

For years, I modeled bikinis on social media, trying out a wide range of styles and materials. Yet, even with the most popular brands, I found that the ideal combination of fit, comfort, and luxury was missing. I envisioned a bikini line that would embody a perfect balance of sophistication, boldness, and elegance—pieces that would empower women to feel both glamorous and confident. My goal was to create swimwear that not only looks beautiful but also transforms how women feel the moment they put it on.

THE SEARCH FOR THE PERFECT MATERIAL: 

One thing I knew from the start: quality and uniqueness were essential. I fell in love with polished satin—its soft sheen, its smooth touch, its luxurious drape. Polished satin became my go-to fabric because it adds that extra touch of sophistication and glamour. Yet, I could never find a bikini made from this fabric. Satin has traditionally been reserved for high-end dresses and luxury lingerie, but I wanted to bring that same elegance to swimwear. And that’s exactly what CCXSWIMWEAR is all about: turning heads with stunning, polished satin bikinis that feel as incredible as they look.

WHAT SETS CCXSWIMWEAR APART:

CCXSWIMWEAR isn’t just another bikini line; it’s an expression of bold femininity, refined taste, and confidence. Each piece is crafted with attention to detail and designed to accentuate curves, create a flawless silhouette, and provide the perfect fit for every shape and size. I believe in swimwear that’s not just functional but transformational, bringing out the beauty that’s already within every woman.

MORE THAN JUST SWIMWEAR: 

When you wear CCXSWIMWEAR, you’re not only putting on a bikini but stepping into a lifestyle of empowerment and elegance. My goal with every collection is to offer something exclusive, sophisticated, and empowering. Whether you're on a beach, by the pool, or taking in the sun on a luxurious vacation, CCXSWIMWEAR is designed to make you feel like the queen you are.

Thank you for joining me on this journey! I’m so excited to share CCXSWIMWEAR with you and to bring a little more sparkle, elegance, and confidence into your world. Here’s to looking fabulous and feeling even better. ✨

With love,
Ashley Cushman